Marketing warfare

Bibliographic Details
Main Author: Ries, Al (Author)
Other Authors: Trout, Jack
Format: Book
Language:English
Published: New York: McGraw-Hill, 1986.
Subjects:
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008 240415 nyua eng
020 |a 0070527261 (paperback)  
040 |a INS 
090 0 0 |a HF5415   |b .R74 1986 
100 1 |a Ries, Al   |e author  
245 1 0 |a Marketing warfare   |c by Al Ries and Jack Trout. 
264 4 |c ♭1986. 
264 1 |a New York:   |b McGraw-Hill,   |c 1986. 
300 |a viii, 216 pages:   |b illustrations;   |c 21 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
500 |a Includes index 
650 0 |a Competition  
650 0 |a Marketing  
700 1 |a Trout, Jack  
999 |a 0000025104  |b BOOK  |c Open Shelf  |e PERPUSTAKAAN INSPEN