Description: Marketing warfare

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Marketing warfare

Bibliographic Details
Main Author:	Ries, Al (Author)
Other Authors:	Trout, Jack
Format:	Book
Language:	English
Published:	New York: McGraw-Hill, 1986.
Subjects:	Competition Marketing

Description
Item Description:	Includes index
Physical Description:	viii, 216 pages: illustrations; 21 cm.
ISBN:	0070527261 (paperback)