Marketing warfare
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill
1986
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| Subjects: |
| Item Description: | Includes index |
|---|---|
| Physical Description: | viii, 216 pages : illustrations ; 21 cm. |
| ISBN: | 0070527261 (paperback) |