Building corporate identity, image and reputation in the digital era
| Other Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
London:
Routledge, Taylor & Francis Group,
2022.
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| Series: | Routledge studies in marketing
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| Subjects: |
| Physical Description: | xvii, 553 pages: illustrations; 24 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780367531232 (hbk) |