APA Citation

Alsem, K. J. (2019). Applied strategic marketing: A step-by-step approach (First edition.). New York: Routledge, Taylor & Francis Group.

Chicago Style Citation

Alsem, Karel Jan. Applied Strategic Marketing: A Step-by-step Approach. First edition. New York: Routledge, Taylor & Francis Group, 2019.

MLA Citation

Alsem, Karel Jan. Applied Strategic Marketing: A Step-by-step Approach. First edition. New York: Routledge, Taylor & Francis Group, 2019.

Warning: These citations may not always be 100% accurate.