Value in marketing : retrospective and perspective stance

Value in marketing : retrospective and perspective stance

Bibliographic Details
Other Authors: Marinov, Marin A. (Editor)
Format: Book
Language:English
Published: New York : Routledge 2020
Edition:First edition
Subjects:
Marketing
Value
Description
Physical Description:vi, 215 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index
ISBN:9780367209483

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