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20241121090000.0 |
| 008 |
190114 nyu eng |
| 020 |
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|a 9780134492513 (hbk)
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|a 013449251X
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| 040 |
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|a INS
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| 090 |
0 |
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|a HF5415.13
|b .P954 2018
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| 100 |
1 |
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|a Kotler, Philip
|e author
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| 245 |
1 |
0 |
|a Principles of marketing
|c Philip Kotler, Gary Armstrong.
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| 250 |
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|a Seventeenth edition..
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| 264 |
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1 |
|a Hoboken:
|b Pearson Higher Education,
|c [2018].
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| 264 |
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4 |
|c ♭2018.
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| 300 |
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|a xxiv, 707 pages;
|c 29 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 500 |
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|a Includes index
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| 504 |
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|a Includes bibliographical references. Pages 651-678
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| 650 |
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|a Marketing
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| 700 |
1 |
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|a Armstrong, Gary
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| 999 |
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|a 1000003604
|b BOOK
|c Open Shelf
|e PERPUSTAKAAN INSPEN
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| 999 |
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|a 1000003605
|b BOOK
|c Open Shelf
|e PERPUSTAKAAN INSPEN
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