Principles of marketing : an Asian perspective
Main Author: | Kotler, Philip (Author) |
---|---|
Other Authors: | Armstrong, Gary, Ang, Swee Hoon, Tan, Chin Tiong, Yau, Oliver Hon-Ming, Leong, Siew Meng |
Format: | Book |
Language: | English |
Published: |
England:
Pearson Education Limited,
2017.
|
Edition: | Fourth edition. |
Subjects: |
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