APA Citation

Wiersema, F. (2001). The new market leaders: Who winning and how in the battle for customers. New York: The Free Press.

Chicago Style Citation

Wiersema, Fred. The New Market Leaders: Who Winning and How in the Battle for Customers. New York: The Free Press, 2001.

MLA Citation

Wiersema, Fred. The New Market Leaders: Who Winning and How in the Battle for Customers. New York: The Free Press, 2001.

Warning: These citations may not always be 100% accurate.