Blue ocean strategy : How to create uncontested market space and make the competition irrelevant [

Bibliographic Details
Main Author: Kim, W.Chan
Other Authors: Mauborgne, Renee
Format: Book
Language:English
Published: Boston : Harvard Business Press , 2005
Subjects:
Description
Physical Description:6 audio disc (6 hours) : sd. ; 4 3/4 in.