APA (7th ed.) Citation

M.Pride, W., & Ferrel,O.C. (2013). Marketing (17th ed.). South-Western cengage learning.

Chicago Style (17th ed.) Citation

M.Pride, William, and Ferrel,O.C. Marketing. 17th ed. OHIA,USA: South-Western cengage learning, 2013.

MLA (9th ed.) Citation

M.Pride, William, and Ferrel,O.C. Marketing. 17th ed. South-Western cengage learning, 2013.

Warning: These citations may not always be 100% accurate.