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00774cam a2200241 7i4500 |
| 001 |
0000026542 |
| 005 |
20240827090000.0 |
| 008 |
220915 enka eng |
| 020 |
|
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|a 9781292020263 (pbk)
|
| 040 |
|
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|a INSlbenglcINSlerda
|
| 090 |
0 |
0 |
|a HF5415.13
|b .M663 2014
|
| 100 |
1 |
|
|a Moordian, Todd
|e author
|
| 245 |
1 |
0 |
|a Strategic Marketing
|c Todd Moordian, Kurt Matzler, Larry King.
|
| 250 |
|
|
|a First edition.
|
| 264 |
|
4 |
|c ♭2014.
|
| 264 |
|
1 |
|a Harlow:
|b Pearson Education Limited,
|c 2014.
|
| 300 |
|
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|a iv ,427 pages:
|b illustrations;
|c 28 cm.
|
| 500 |
|
|
|a Includes index
|
| 650 |
|
0 |
|a Marketing --
|x Management
|
| 650 |
|
0 |
|a Strategic plannning
|
| 700 |
1 |
|
|a Matzler, Kurt
|
| 700 |
1 |
|
|a King, Larry
|
| 999 |
|
|
|a 1000002229
|b BOOK
|c Open Shelf
|e PERPUSTAKAAN INSPEN
|