The New Rules of Marketing & PR : how to use social media, online video, mobile applicatios, blogs,news releases, and viral marketing to reach buyers directly

Bibliographic Details
Main Author: Scott, David Meerman
Format: Book
Language:English
Published: New Jersey: Wiley, 2013.
Edition:4th ed..
Subjects:
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001 0000025827
005 20220328090000.0
008 04032015 xxua eng
020 |a 9781118488768  
040 |a INS 
090 0 0 |a HF5415.1265   |b S36 2013 
100 1 |a Scott, David Meerman  
245 1 4 |a The New Rules of Marketing & PR :   |b how to use social media, online video, mobile applicatios, blogs,news releases, and viral marketing to reach buyers directly   |c David Meerman Scott. 
250 |a 4th ed.. 
260 |a New Jersey:   |b Wiley,   |c 2013. 
300 |a xxiii, 439p.:   |b ill.;   |c 23cm. 
500 |a Includes index 
650 0 |a Public relations  
650 0 |a Internet marketing  
999 |a 1000002103  |b BOOK  |c Open Shelf  |e PERPUSTAKAAN INSPEN