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Media strategies for marketing...
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Media strategies for marketing places in crisis: : improving the image of cities and tourist destinations
Bibliographic Details
Main Author:
Avraham, Eli
Other Authors:
Ketter, Eran
Format:
Book
Language:
English
Published:
Oxford,UK:
Elservier,
2008.
Subjects:
Tourism --
>
Marketing
Place Marketing
Advertising media planning
Holdings
Description
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