Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations

Bibliographic Details
Main Author: Allen,Derek R.
Format: Book
Language:English
Published: New Delhi: New Age International Publishers, 2010.
Subjects:
LEADER 00899cam a2200217 7i4500
001 0000024338
005 20120514090000.0
008 120502s ii d eng
020 |a 9788122427974  
040 |a INS 
090 0 0 |a HF5415.335   |b A44 2010 
100 1 |a Allen,Derek R.  
245 1 0 |a Customer satisfaction research management :   |b a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations   |c Derek R.Allen. 
260 |a New Delhi:   |b New Age International Publishers,   |c 2010. 
300 |a x,248p.:   |b ill.;   |c 22cm. 
500 |a Includes index 
650 0 |a Consumer satisfaction --   |x Research  
650 0 |a Customer loyalty --   |x Research  
650 0 |a Customer services --   |x Quality control --   |x Research  
650 0 |a Customer services --   |x Management --   |x Research  
999 |a 1000000849  |b BOOK  |c Open Shelf  |e PERPUSTAKAAN INSPEN