Description: Product management

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Product management

Bibliographic Details
Main Author:	Lehmann, Donald R
Other Authors:	Winer, Russell S
Format:	Book
Language:	English
Published:	Boston: McGrawHill, 2005.
Edition:	4th ed..
Subjects:	Product management

Description
Item Description:	Includes index
Physical Description:	xvi, 494p.: ill.; 23cm.
ISBN:	0071238328