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00736cam a2200217 7i4500 |
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0000024131 |
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20120110090000.0 |
| 008 |
120109s at a eng |
| 020 |
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|a 9781741755992
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| 040 |
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|a INS
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| 090 |
0 |
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|a HF5822
|b S88 2008
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| 100 |
1 |
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|a Sutherland,Max
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| 245 |
1 |
0 |
|a Advertising and the mind of the consumer :
|b what works,what doesn't, and why
|c Sutherland,Max.
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| 250 |
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|a 3rd ed..
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| 260 |
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|a Crows Nest, Australia:
|b Allen&Unwin,
|c 2008.
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| 300 |
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|a xii, 366p.:
|b ill.;
|c 24cm.
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| 500 |
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|a Includes index
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| 500 |
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|a "New revised international edition"--Cover
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| 650 |
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0 |
|a Advertising --
|x Psychology aspects
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| 650 |
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|a Consumer behavior
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| 999 |
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|a 1000000614
|b BOOK
|c Open Shelf
|e PERPUSTAKAAN INSPEN
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