International marketing strategy : analysis development and implementation
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Australia :
South-Western Cengage Learning ,
2008
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| Edition: | 5th ed. |
| Subjects: |
| Item Description: | Includes index |
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| Physical Description: | xxiv, 462p. : ill.col. ; 27cm. |
| ISBN: | 9781844807635 , |