International marketing

Bibliographic Details
Main Author: Czinkota, Michael R
Other Authors: Ronkainen, Ilkka A
Format: Book
Language:English
Published: Fort Worth : The Dryden Press , 1993
Edition:3rd ed
Subjects:

MARC

LEADER 00000cam a2200000 7i4500
001 0000022934
005 20101202.0
008 101130s a eng
020 |a 0030767539 
040 |a INS 
090 0 0 |a HF1416   |b C95 1993 
100 1 |a Czinkota, Michael R 
245 1 0 |a International marketing   |c Michael R.Czinkota, Ilkka A.Ronkainen 
250 |a 3rd ed 
260 |a Fort Worth :   |b The Dryden Press ,   |c 1993 
300 |a xxxi, 924p. :   |b ill. ;   |c 26cm. 
500 |a Includes index 
650 0 |a Export marketing 
700 1 |a Ronkainen, Ilkka A 
999 |a 0000021678   |b BOOK   |c Open Shelf   |e Default branch