Cover Image

Brand management : research,theory and practice

Bibliographic Details
Main Author: Heding, Tilde
Other Authors: Knudtzen, Charlotte F, Bjerre, Mogens
Format: Book
Language:English
Published: London: Routledge, 2008.
Subjects:
Brand name products -- > Management
Branding (Marketing)
No reviews were found for this record.

Similar Items