Hodge, R., & Schachter, L. (2006). The mind of the customer: How great companies like UPS,lexus and nokia have reinvented the sales process to accelerate their customers' success. New York: McGrawHill.
Chicago Style CitationHodge, Richard, and Lou Schachter. The Mind of the Customer: How Great Companies Like UPS,lexus and Nokia Have Reinvented the Sales Process to Accelerate Their Customers' Success. New York: McGrawHill, 2006.
MLA CitationHodge, Richard, and Lou Schachter. The Mind of the Customer: How Great Companies Like UPS,lexus and Nokia Have Reinvented the Sales Process to Accelerate Their Customers' Success. New York: McGrawHill, 2006.
Warning: These citations may not always be 100% accurate.