APA (7th ed.) Citation

Sutherland, J., & Canwell, D. (2004). Key concepts in marketing. Palgrave Macmillan.

Chicago Style (17th ed.) Citation

Sutherland, Jonathan, and Diane Canwell. Key Concepts in Marketing. New York: Palgrave Macmillan, 2004.

MLA (9th ed.) Citation

Sutherland, Jonathan, and Diane Canwell. Key Concepts in Marketing. Palgrave Macmillan, 2004.