Persuasive messages : the process of influence

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Persuasive messages : the process of influence

Bibliographic Details
Main Author:	Benoit,William L
Other Authors:	Benoit,Pamela J
Format:	Book
Language:	English
Published:	Australia : Blackwell Publishing , 2008
Subjects:	Persuasion (Psychology) Persuasion (Rhetoric) Social influence

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