Marketing
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Chicago :
The Dryden Press ,
1981
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| Subjects: |
| Item Description: | Includes index |
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| Physical Description: | xx, 810p. : ill. ; 24cm. |
| ISBN: | 0030640873 |