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050223 my eng |
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|a 9832639336
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|a INS
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| 090 |
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|a HF5415
|b .S957 2003
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| 100 |
1 |
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|a Sunny, T. H. Goh
|e author
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| 245 |
1 |
0 |
|a Marketing wise :
|b an unconventional approach to strategic marketing for Asia
|c Sunny T. H. Goh, Khoo Kheng-Hor.
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| 250 |
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|a 1st ed..
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| 264 |
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1 |
|a Petaling Jaya:
|b Prentice Hall,
|c 2003.
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| 300 |
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|a xiv, 210 pages;
|c 21 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 650 |
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|a Marketing --
|x Management --
|y Strategic planning
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| 700 |
1 |
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|a Khoo, Kheng-Hor
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| 999 |
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|a 0000014687
|b BOOK
|c Open Shelf
|e PERPUSTAKAAN INSPEN
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