Value-based marketing

Bibliographic Details
Main Author:	Doyle, Peter
Format:	Book
Published:	Chichester: John Wiley & sons, ltd, 2000.
Subjects:	Marketing -- > Management Corporations -- > Valuation

Similar Items

Marketing management and strategy
by: Doyle, Peter
Published: (2001)

Marketing management and strategy
by: Doyle, Peter
Published: (1998)

Value in marketing : retrospective and perspective stance
Published: (2020)

A preface to marketing management
by: Peter, J. Paul
Published: (1982)

Kotler on marketing : how to create, win and dominate markets
by: Kotler, Philip
Published: (1999)

Measuring marketing : 110+key metrics every marketer needs
by: Davis, John A.
Published: (2013)

Harvard business review on marketing.
Published: (2001)

The marketing workbench : Using computers for better performance
by: McCann, John M.
Published: (1986)

Kotler on marketing : how to create, win and dominate markets
by: Kotler, Philip
Published: (1999)

Marketing management
by: Kotler, Philip
Published: (2016)

Marketing management
by: Iacobucci, Dawn
Published: (2018)

A preface to marketing management
by: Peter, J. Paul
Published: (1982)

Marketing strategy : planning and implementation
by: Walker, Boyd
Published: (1992)

Marketing management : an Asian perspective
Published: (2006)

Marketing management : analysis, planning, and control
by: Kotler, Philip
Published: (1984)

Marketing management : analysis, planning, and control
by: Kotler, Philip
Published: (1984)

Marketing strategy : A decision-focused approach
by: Walker
Published: (2003)

Marketing Management : Analysis, planning implementation and control
by: Kotler, Philips
Published: (1991)

Marketing management : A strategic planning approach
by: Buell, Victor P.
Published: (1984)

Marketing management : Analysis, planning implementation and control
by: Kotler, Philips
Published: (1994)

A framework for marketing management
by: Kotler, Philip
Published: (2001)

The portable MBA in marketing
by: Hiam, Alexander
Published: (1992)

Marketing research
by: Chisnall, Peter

Marketing
by: Kurtz, David L
Published: (1981)

Marketing
by: M.Pride, William
Published: (2013)

Marketing
by: Berkowitz, Eric N.
Published: (1986)

Marketing
by: Russ, Frederick A
Published: (1982)

Applied strategic marketing : a step-by-step approach
by: Alsem, Karel Jan
Published: (2019)

Marketing : an introduction
by: Armstrong, Gary
Published: (2009)

Mastering marketing: : a comprehensive introduction to the skills of developing and defending your company's revenue
by: Brown,Ruskin Ian

Marketing : Connecting with customers
by: Harrell, Gilbert D.
Published: (2002)

Marketing : Connecting with customers.
by: Harrell, Gilbert D.

Marketing : Strategic foundation
by: Busch, Paul S.

Marketing : Strategic foundations
by: Busch, Pauls
Published: (1985)

Customer marketing : how to improve the profitability of your customer base
by: Curry, Jay
Published: (1998)

Marketing wise : an unconventional approach to strategic marketing for Asia
by: Sunny, T. H. Goh
Published: (2003)

Strategic Marketing
by: Moordian, Todd
Published: (2014)

Marketing : Joel R Evan and Barry Berman.
by: Evan, Joel R
Published: (1982)

Rethinking marketing : sustainable market-ing enterprise in Asia
by: Kotler, Philip
Published: (2003)

Principles of marketing
by: Kotler, Philip
Published: (2006)