Methods beyond interviewing in qualitative market research (3 QMR)
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London :
SAGE publications ,
2002
|
| Subjects: |
MARC
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| 090 | 0 | 0 | |a HF5415.2 |b D424 2002 |
| 100 | 1 | |a Desai, Philly | |
| 245 | 1 | 0 | |a Methods beyond interviewing in qualitative market research (3 QMR) |c Philly Desai |
| 260 | |a London : |b SAGE publications , |c 2002 | ||
| 300 | |a vi : |b 136p ; |c 23cm. | ||
| 650 | 0 | 0 | |a Marketing research |
| 650 | 0 | 0 | |a Qualitative research |
| 999 | |a 0000014110 |b BOOK |c Open Shelf |e Default branch | ||