Methods beyond interviewing in qualitative market research (3 QMR)
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London:
SAGE publications,
2002.
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| Subjects: |
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| 020 | |a 0761972722 | ||
| 040 | |a INS | ||
| 090 | 0 | 0 | |a HF5415.2 |b D424 2002 |
| 100 | 1 | |a Desai, Philly | |
| 245 | 1 | 0 | |a Methods beyond interviewing in qualitative market research (3 QMR) |c Philly Desai. |
| 260 | |a London: |b SAGE publications, |c 2002. | ||
| 300 | |a vi: |b 136p; |c 23cm. | ||
| 650 | 0 | 0 | |a Marketing research |
| 650 | 0 | 0 | |a Qualitative research |
| 999 | |a 0000014110 |b BOOK |c Open Shelf |e PERPUSTAKAAN INSPEN | ||