Doyle, P. (2001). Marketing management and strategy (3rd Ed.). Harlow: England.
Chicago Style CitationDoyle, Peter. Marketing Management and Strategy. 3rd Ed. Harlow: England, 2001.
MLA CitationDoyle, Peter. Marketing Management and Strategy. 3rd Ed. Harlow: England, 2001.
Warning: These citations may not always be 100% accurate.