APA (7th ed.) Citation

Carson, D. (2001). Qualitative marketing research. Sage Publications.

Chicago Style (17th ed.) Citation

Carson, David. Qualitative Marketing Research. London: Sage Publications, 2001.

MLA (9th ed.) Citation

Carson, David. Qualitative Marketing Research. Sage Publications, 2001.

Warning: These citations may not always be 100% accurate.