Boyd, H. W. (1985). Marketing research text and cases (sixth edition). Homewood: Irwin.
Chicago Style CitationBoyd, Harper W. Marketing Research Text and Cases (sixth Edition). Homewood: Irwin, 1985.
MLA CitationBoyd, Harper W. Marketing Research Text and Cases (sixth Edition). Homewood: Irwin, 1985.
Warning: These citations may not always be 100% accurate.