Rethinking marketing : sustainable market-ing enterprise in Asia
| Main Authors: | Kotler, Philip (Author), Hermawan Kartajaya (Author), Hooi, Den Huan (Author), Liu, Sandra S. (Author) |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Singapore :
Prentice Hall
2003
|
| Subjects: |
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