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030911 si a eng |
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|a 0130499315
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040 |
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|a INS
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090 |
0 |
0 |
|a HF5415
|b K821 2003
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100 |
1 |
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|a Kotler, Philip
|e author
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245 |
1 |
0 |
|a Rethinking marketing :
|b sustainable market-ing enterprise in Asia
|c Philip Kotler, Hermawan Kartajaya, Hooi Den Huan, Sandra S. Liu.
|
264 |
|
1 |
|a Singapore:
|b Prentice Hall,
|c 2003.
|
300 |
|
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|a xii, 224 pages:
|b illustrations;
|c 24 cm.
|
336 |
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|a text
|2 rdacontent
|
337 |
|
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|a unmediated
|2 rdamedia
|
338 |
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|a volume
|2 rdacarrier
|
504 |
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|a Includes bibliographical references
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650 |
|
0 |
|a Marketing
|
700 |
0 |
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|a Hermawan Kartajaya
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700 |
1 |
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|a Hooi, Den Huan
|
700 |
1 |
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|a Liu, Sandra S.
|
999 |
|
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|a 0000009980
|b BOOK
|c Open Shelf
|e PERPUSTAKAAN INSPEN
|
999 |
|
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|a 0000013370
|b BOOK
|c Open Shelf
|e PERPUSTAKAAN INSPEN
|