APA (7th ed.) Citation

Kotler, P., Hermawan Kartajaya, Hooi, D. H., & Liu, S. S. (2003). Rethinking marketing: Sustainable market-ing enterprise in Asia. Prentice Hall.

Chicago Style (17th ed.) Citation

Kotler, Philip, Hermawan Kartajaya, Den Huan Hooi, and Sandra S. Liu. Rethinking Marketing: Sustainable Market-ing Enterprise in Asia. Singapore: Prentice Hall, 2003.

MLA (9th ed.) Citation

Kotler, Philip, et al. Rethinking Marketing: Sustainable Market-ing Enterprise in Asia. Prentice Hall, 2003.