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Marketing : Connecting with customers
Bibliographic Details
Main Author:
Harrell, Gilbert D.
Format:
Book
Published:
Upper saddle river, NJ:
Prentice Hall,
2002.
Subjects:
Marketing --
>
Management
Consumer satisfaction
Holdings
Description
Reviews
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Description
Physical Description:
xxiv: 591p; 28cm.
ISBN:
0130334944
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