Marketing research : An applied orientation

Bibliographic Details
Main Author: Naresh K.Malhotra
Format: Book
Published: Upper saddle river, NJ: Prentice Hall.
Subjects:
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090 0 0 |a HF5415.2   |b M29 1999 
100 1 |a Naresh K.Malhotra  
245 1 0 |a Marketing research :   |b An applied orientation   |c Naresh K. Malhotra. 
260 |a Upper saddle river, NJ:   |b Prentice Hall. 
300 |a xxxv:   |b 115p;   |c 27cm. 
650 0 0 |a marketing research --   |x Methodology  
650 0 0 |a Marketing research  
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