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| LEADER |
00739cam a2200229 7i4500 |
| 001 |
0000012000 |
| 005 |
20050419090000.0 |
| 020 |
|
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|a 0875847641
|
| 040 |
|
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|a INS
|
| 090 |
0 |
0 |
|a HF5415.55
|b B585 2001
|
| 100 |
1 |
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|a Blattberg, Robert C.
|
| 245 |
1 |
0 |
|a Customer equity :
|b Building and managing relationships as valuable assets
|c Robert C. Blattberg, Gary Getz, Jacquelyn S. Thomas.
|
| 260 |
|
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|a Boston:
|b Harvard Business school,
|c 2001.
|
| 300 |
|
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|a xix:
|b 228p;
|c 24cm.
|
| 500 |
|
|
|a Includes index
|
| 650 |
0 |
0 |
|a Customer relations
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| 650 |
0 |
0 |
|a Customer loyalty
|
| 650 |
0 |
0 |
|a Relationship marketing
|
| 650 |
0 |
0 |
|a Customer services --
|x Marketing
|
| 700 |
0 |
|
|a Getz
|
| 999 |
|
|
|a 0000012817
|b BOOK
|c Open Shelf
|e PERPUSTAKAAN INSPEN
|
