Customer equity : Building and managing relationships as valuable assets

Bibliographic Details
Main Author: Blattberg, Robert C.
Other Authors: Getz
Format: Book
Published: Boston: Harvard Business school, 2001.
Subjects:

PERPUSTAKAAN INSPEN

Holdings details from PERPUSTAKAAN INSPEN
Call Number: HF5415 55 B585 2001
Accession Item Category Format Status Notes
0000012817 Open Shelf BOOK AVAILABLE