Customer-centric product definition : The key to great product development

Bibliographic Details
Main Author: Mello, Sheila
Format: Book
Published: New York : Amacom , 2002
Subjects:

MARC

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090 0 0 |a TS171.4   |b M45 2002 
100 1 |a Mello, Sheila 
245 1 0 |a Customer-centric product definition :   |b The key to great product development   |c Sheila Mello 
260 |a New York :   |b Amacom ,   |c 2002 
300 |a xvi :   |b 223p ;   |c 24cm. 
500 |a Includes bibliographical references (p.213-217) and index 
650 0 0 |a Customer relations 
650 0 0 |a New products   |x Planning 
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