Services marketing : A strategic approach (International edition)
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New Jersey:
Prentice Hall,
1998.
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| Subjects: |
| LEADER | 00514cam a2200157 7i4500 | ||
|---|---|---|---|
| 001 | 0000011608 | ||
| 005 | 20050415090000.0 | ||
| 020 | |a 0139548920 | ||
| 040 | |a INS | ||
| 090 | 0 | 0 | |a HD9981.5 |b G66 1998 |
| 100 | 1 | |a Goncalves, Karen P. | |
| 245 | 1 | 0 | |a Services marketing : |b A strategic approach (International edition) |c Karen P. Goncalves. |
| 260 | |a New Jersey: |b Prentice Hall, |c 1998. | ||
| 300 | |a vii: |b 225p; |c 23cm. | ||
| 650 | 0 | 0 | |a Services industries -- |x marketing |
| 999 | |a 0000008767 |b BOOK |c Open Shelf |e PERPUSTAKAAN INSPEN | ||