Smith, S., & Wheeler, J. (2002). Managing the customer experience: Turning customers into advocates. London: Prentice Hall.
Chicago Style CitationSmith, Shuan, and Joe Wheeler. Managing the Customer Experience: Turning Customers Into Advocates. London: Prentice Hall, 2002.
MLA CitationSmith, Shuan, and Joe Wheeler. Managing the Customer Experience: Turning Customers Into Advocates. London: Prentice Hall, 2002.
Warning: These citations may not always be 100% accurate.