Strategic marketing management : A means-end approach
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York :
McGraw-Hill ,
2002
|
| Subjects: |
| Physical Description: | ix : 275p ; 23cm. |
|---|---|
| ISBN: | 0071372229 |
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York :
McGraw-Hill ,
2002
|
| Subjects: |
| Physical Description: | ix : 275p ; 23cm. |
|---|---|
| ISBN: | 0071372229 |