APA Citation

Curry, J. (1998). Customer marketing: How to improve the profitability of your customer base. London: Kogan Page.

Chicago Style Citation

Curry, Jay. Customer Marketing: How to Improve the Profitability of Your Customer Base. London: Kogan Page, 1998.

MLA Citation

Curry, Jay. Customer Marketing: How to Improve the Profitability of Your Customer Base. London: Kogan Page, 1998.

Warning: These citations may not always be 100% accurate.