Consumer behavior

Bibliographic Details
Main Author: Schiffman, Leon G.
Other Authors: Kanuk, Leslie Lazar
Format: Book
Published: Upper Saddle River, New Jersey: Prentice Hall, c2000.
Edition:7 th ed..
Subjects:
Description
Item Description:Includes bibliographical references and index
Physical Description:xiii, 469 p.: ill.; 26 cm..
ISBN:0130841293