Schiffman, L. G., & Kanuk, L. L. (2000). Consumer behavior (7 th ed.). Upper Saddle River, New Jersey: Prentice Hall.
Chicago Style CitationSchiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behavior. 7 th ed. Upper Saddle River, New Jersey: Prentice Hall, 2000.
MLA CitationSchiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behavior. 7 th ed. Upper Saddle River, New Jersey: Prentice Hall, 2000.
Warning: These citations may not always be 100% accurate.