Efective marketing,Creating and keeping customers in an E-commerce world
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Australia :
South-Western,2002
|
| Edition: | 3rd.ed |
| Subjects: |
MARC
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| 020 | |a 0324125690 | ||
| 040 | |a INS | ||
| 090 | 0 | 0 | |a HF5415. |b Z53 2002 |
| 100 | 1 | |a Zikmund William G | |
| 245 | 1 | 0 | |a Efective marketing,Creating and keeping customers in an E-commerce world |
| 250 | |a 3rd.ed | ||
| 260 | |a Australia : |b South-Western,2002 | ||
| 300 | |a xxix,553p ; |c 27cm. | ||
| 650 | 0 | 0 | |a Consumer behaviour |
| 650 | 0 | 0 | |a Marketing |
| 999 | |a 0000009667 |b BOOK |c Open Shelf |e Default branch | ||