Strategic market management
| Main Author: | Aaker, David A. |
|---|---|
| Format: | Book |
| Published: |
New York :
John Wiley and Sons ,
2001
|
| Edition: | 6th.ed |
| Subjects: |
Similar Items
Absolute essentials of strategic marketing
by: Proctor, Tony
Published: (2021)
by: Proctor, Tony
Published: (2021)
Strategic Marketing
by: Moordian, Todd, et al.
Published: (2014)
by: Moordian, Todd, et al.
Published: (2014)
Marketing wise : an unconventional approach to strategic marketing for Asia
by: Sunny, T. H. Goh, et al.
Published: (2003)
by: Sunny, T. H. Goh, et al.
Published: (2003)
Strategic marketing management : A means-end approach
by: Parry, Mark E.
Published: (2002)
by: Parry, Mark E.
Published: (2002)
Marketing strategies for competitive advantage
by: Adcook, Dennis
by: Adcook, Dennis
Applied strategic marketing : a step-by-step approach
by: Alsem, Karel Jan
Published: (2019)
by: Alsem, Karel Jan
Published: (2019)
Strategic management
by: R. David, Fred
Published: (2002)
by: R. David, Fred
Published: (2002)
Marketing management : A strategic planning approach
by: Buell, Victor P.
Published: (1984)
by: Buell, Victor P.
Published: (1984)
Strategic management : Concepts, decisions, cases
by: Digman, Lester A.
Published: (1990)
by: Digman, Lester A.
Published: (1990)
Strategic marketing plan : Jan -Einar Ruud
by: Ruud, Jan-Einar
Published: (1987)
by: Ruud, Jan-Einar
Published: (1987)
Cases in strategic management
by: Pearce, John A., et al.
Published: (1991)
by: Pearce, John A., et al.
Published: (1991)
Strategic management
by: Miller, Alex, et al.
Published: (1996)
by: Miller, Alex, et al.
Published: (1996)
Marketing management and strategy
by: Doyle, Peter
Published: (2001)
by: Doyle, Peter
Published: (2001)
Marketing management and strategy
by: Doyle, Peter
Published: (1998)
by: Doyle, Peter
Published: (1998)
Marketing plans : How to prepare them, how to use them
by: McDonald, Malcolm
by: McDonald, Malcolm
Strategic management : text and cases
by: Dess, Gregory G.
Published: (2010)
by: Dess, Gregory G.
Published: (2010)
Marketing management
by: Kotler, Philip, et al.
Published: (2016)
by: Kotler, Philip, et al.
Published: (2016)
Marketing management
by: Iacobucci, Dawn
Published: (2018)
by: Iacobucci, Dawn
Published: (2018)
Brand rewired : connecting intellectual property, branding, and creativity strategy
by: Chasser, Anne H.
Published: (2010)
by: Chasser, Anne H.
Published: (2010)
Strategic management : Creating competitive advantages
by: Dess, Gregory G.
Published: (2003)
by: Dess, Gregory G.
Published: (2003)
Strategic management : Creating competitive advantages
by: Dess, Gregory G.
Published: (2005)
by: Dess, Gregory G.
Published: (2005)
Strategic management : concepts,practice and cases
by: Thomas, Joe G.
Published: (1988)
by: Thomas, Joe G.
Published: (1988)
Foundations in strategic management
by: Harrison, Jeffrey S
Published: (2008)
by: Harrison, Jeffrey S
Published: (2008)
The essense of strategic management
by: Bowman, Cliff
Published: (1990)
by: Bowman, Cliff
Published: (1990)
Marketing management : an Asian perspective
Published: (2006)
Published: (2006)
Strategic operation management : a value chain approach
by: Walters, David
Published: (2007)
by: Walters, David
Published: (2007)
Marketing management : analysis, planning, and control
by: Kotler, Philip
Published: (1984)
by: Kotler, Philip
Published: (1984)
Marketing management : analysis, planning, and control
by: Kotler, Philip
Published: (1984)
by: Kotler, Philip
Published: (1984)
Strategic management : formulation, implementation, and control
by: Pearce, John A.
Published: (2003)
by: Pearce, John A.
Published: (2003)
Marketing Management : Analysis, planning implementation and control
by: Kotler, Philips
Published: (1991)
by: Kotler, Philips
Published: (1991)
Marketing management : Analysis, planning implementation and control
by: Kotler, Philips
Published: (1994)
by: Kotler, Philips
Published: (1994)
Measuring marketing : 110+key metrics every marketer needs
by: Davis, John A.
Published: (2013)
by: Davis, John A.
Published: (2013)
Strategic management in construction
by: Langford, David
Published: (1991)
by: Langford, David
Published: (1991)
Strategic management and organisational dynamics
by: Stacey, Ralph D.
Published: (1993)
by: Stacey, Ralph D.
Published: (1993)
A framework for marketing management
by: Kotler, Philip
Published: (2001)
by: Kotler, Philip
Published: (2001)
A preface to marketing management
by: Peter, J. Paul
Published: (1982)
by: Peter, J. Paul
Published: (1982)
Similar Items
-
Absolute essentials of strategic marketing
by: Proctor, Tony
Published: (2021) -
Strategic Marketing
by: Moordian, Todd, et al.
Published: (2014) -
Marketing wise : an unconventional approach to strategic marketing for Asia
by: Sunny, T. H. Goh, et al.
Published: (2003) -
Strategic marketing management : A means-end approach
by: Parry, Mark E.
Published: (2002) -
Marketing strategies for competitive advantage
by: Adcook, Dennis