Aaker, D. A. (2001). Strategic market management (6th.ed.). New York: John Wiley and Sons.
Chicago Style CitationAaker, David A. Strategic Market Management. 6th.ed. New York: John Wiley and Sons, 2001.
MLA CitationAaker, David A. Strategic Market Management. 6th.ed. New York: John Wiley and Sons, 2001.
Warning: These citations may not always be 100% accurate.