APA Citation

Busch, P., & Houstan, M. J. (1985). Marketing: Strategic foundations. Mc Graw Hill.

Chicago Style Citation

Busch, Pauls, and Michael J. Houstan. Marketing: Strategic Foundations. Mc Graw Hill, 1985.

MLA Citation

Busch, Pauls, and Michael J. Houstan. Marketing: Strategic Foundations. Mc Graw Hill, 1985.

Warning: These citations may not always be 100% accurate.