Corporate image management : a marketing discipline for the 21st century

Bibliographic Details
Main Author: Howard, Steven (Author)
Format: Book
Language:English
Published: Woburn, MA: Butterworth-Heinemann, 1998.
Subjects:
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100 1 |a Howard, Steven   |e author  
245 1 0 |a Corporate image management :   |b a marketing discipline for the 21st century   |c Steven Howard. 
264 1 |a Woburn, MA:   |b Butterworth-Heinemann,   |c 1998. 
264 4 |c ♭1998. 
300 |a xii, 224 pages;   |c 23 cm. 
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338 |a volume  |2 rdacarrier 
500 |a Includes index 
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