Corporate image management : a marketing discipline for the 21st century
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Woburn, MA :
Butterworth-Heinemann
1998
|
| Subjects: |
| Item Description: | Includes index |
|---|---|
| Physical Description: | xii, 224 pages ; 23 cm. |
| ISBN: | 0750645946 (pbk) |