Corporate image management : a marketing discipline for the 21st century
Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Woburn, MA:
Butterworth-Heinemann,
1998.
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Subjects: |
Item Description: | Includes index |
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Physical Description: | xii, 224 pages; 23 cm. |
ISBN: | 0750645946 (pbk) |