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00000cam a2200000 7i4500 |
| 001 |
0000004188 |
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20240930.0 |
| 008 |
240710 nyua eng |
| 020 |
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|a 0471097152 (hardback)
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| 040 |
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|a INS
|b eng
|e rda
|
| 090 |
0 |
0 |
|a RHF5415.3
|b .P74 1982
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| 100 |
1 |
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|a Prince, Melvin ,
|e author
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| 245 |
1 |
0 |
|a Consumer research for management decisions
|c Melvin Prince, with the collaboration of Irene A. Silbert
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| 264 |
|
1 |
|a New York :
|b John Wiley & Sons
|c 1982
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| 300 |
|
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|a xiii, 210 pages :
|b illustrations ;
|c 24 cm.
|
| 336 |
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|a text
|2 rdacontent
|
| 337 |
|
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|a unmediated
|2 rdamedia
|
| 338 |
|
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|a volume
|2 rdacarrier
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| 504 |
|
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|a Includes bibliographical references and index
|
| 650 |
|
0 |
|a Consumer
|x Research
|
| 650 |
|
0 |
|a Marketing research
|
| 700 |
1 |
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|a Silbert, Irene A. ,
|e author
|
| 999 |
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|a 0000002097
|b BOOK
|c Reference
|e Default branch
|